One of Perspex Distribution Ltd‘s London-based fabricators, Denny Plastics, was commissioned to work alongside London’s best emerging architects as part of the RIBA London Regent Street Windows Project.
Based on the theme of ‘play’ they used Perspex® Fluorescent to mould car profiles for Ferrari’s Regent Street flagship store. Steve Kettle of Denny Plastics said: “The Perspex® range gave us great freedom and inspiration to deliver a unique installation, which remained true to architects’ Feix and Merlin, original design”
Echoing the smoke trails created in Ferrari’s wind tunnel, the display sent ribbons of neon light across the shop front in an undulating pattern. The display used Perspex® Fluorescent Acid Green and Mars Red to connect passers by with the high performance racing car’s Italian heritage; a visual treat!